Its on Shunsuke Nakamure the Japanese soccer player Research Paper

Its on Shunsuke Nakamure the Japanese soccer player - Research Paper Example other popular soccer players such as David Beckam and Wyne Rooney among others, who have constantly appeared on leading print and electronic media as a result of behaving poorly in the scrutiny of the public eye. Beckam and Rooney have in the past attracted multiple sex scandals, which have continued to portray them in a negative manner even though they are soccer celebrities (Fukasawa 2010 p 13). Probably, this has not been the case with Nakamura due to the fact that he is a dedicated family man, who spends his free time with his family. This he accomplishes by accompanying them in nature walks in parks around the city, failure to which he would participate in bowling activities with his personal friends (Fukasawa 2010 p 16). Drinking of alcohol is considered by many as a major tool for socializing and meeting new friends as well as spending leisure time. However, the soccer guru does not subscribe to this school of thought. Despite the fact that he has the means and access to numerous pubs, it has been observed that he does not participate in drinking activities (Geddes 2009). Instead of doing so, he takes his time away from work to enjoy his hobbies which include and not limited to; playing computer games, watching Japanese movies more so because he is not well skilled in listening or conversing in English. He also plays guitar as well as listening to music and it has also been observed that he is a fan of Kung-fu and horse riding (Fukasawa 2010 p 22). Concentration on these activities can be credited for the player’s lack of media attention outside the football pitch and has also enabled him to remain one of the most respected football stars. It is also necessary to note that Nakamura is always keen on observing healthy diet, in order to maintain his health as well as body shape. He perceives eating of fish, chips and drinking as bad behavior for professional footballers, one that according to him cannot be tolerated and is not popular in his country. He

Advertisement Is a Legalised Form of Lying Essay Example for Free

Advertisement Is a Legalised Form of Lying Essay Necessity is the mother of invention is an oft-quoted saying. But now-a-days the reverse of it is more true. In modern business, invention is mother of necessityIn this age of machinery, newthings are produced everyday. Market is created for these things through advertisementBusinessmen advertise their goods in various ways and thus spread a knowledge of their goodsamong the customers. It is through advertisement that people begin to feel a need for even those goods of whichthey had never heard before. Advertisement creates demand. it is the backbone of commerce and Industry. No business can stay in the business world without advertisement. A successful businessman is one who snatches away money from even the most miserly and reluctant customer. Thus, the business world rotates on the pivot of advertisement. As the world is progressing, so the means of advertisement are also increasing. We allknow that big posters are pasted on the walls, and handbills are distributed to advance the sale of goods. Walls are painted and big signboards are displayed on crossings and prominent places toserve this purpose. In a cinema hall, first of all we see the advertisement slides. A major part of thedaily newspapers is full of advertisement. Situations Vacant, Tender Notice, Educational, Lostand Found, Matrimonial, cinema advertisements, and advertisements of so many other commodities are regular features of all newspapers. Radio and Television also are being used asmeans of commercial advertisement. A good advertisement must have certain qualities. First, it should be based on human- psychology. A thing meant for ladies, should be advertised in such a way that they are attractedtowards it. If men are to be customers, then it should appeal to their tastes. Goods for differentincome groups should be advertised, taking into consideration their purchasing power. A motor car is a thing for the rich. Its advertisement must be touch the mentality of the rich. Usha SewingMachine should be advertised in such a way that the family man, with ordinary income, may feelthe economic advantages of the investment of his money on it. Secondly, advertisements should be attractive. This is very essential. People look towardsan advertisement only if it is eye-catching. Good, interesting pictures are very effective form this point of view. We all know about Sanforised cloth. The advertisements to show that quality of the cloth display a man wearing a suit of non-sanforized cloth. He appears funny and uncomfortable ashis suit has gone out of fit by washing. Another man is shown wearing a suit of Sanforised cloth. How smart and active he appears. We immediately learn that Sanforised cloth is best because itdoes not shrink. So a good advertisement must be interesting, attractive and eye-catching. But proper sanctity must be maintained and unnecessary exposure must be avoided. It must also befrequently repeated, otherwise people forget all about the goods advertised. do not like to waste their time on things which do not concern them. So to be successful,advertisement must be brief. Long descriptive stories or certificates of praise about certain thing donot make good advertisement. This is an important point in advertising and a good advertiser mustkeep it in mind. Advertisements are not concerned with the good or bad quality of goods. Even the mostinjurious goods are advertised these days. Advertisements of undesirable drugs and medicines andindecent literature, so common. They simply cheat the public. So we should be careful while purchasing an advertised article. We should use our own mind, instead of blindly following theadvice of the advertisement. In our country, the art of advertising is in its infancy. in progressive countries, likeAmerica, big business concerns have specialists and experts for this purpose. They spend hugeamounts of money on advertisement. But it is not so in our country. Some businessmen consider their products to be very superior. They think advertisement unnecessary. This is undesirable. Toget success in business every big or small business-concern must make effective us of art of advertising goods. To run a business without its aid is not possible in the modern age. â€Å"the advertisement for the body-spray, Impulse. The whole idea of a man absorbed in hisdaily routine being suddenly roused out of it by a whiff of Impulse and then going through a seriesof impulsive actions to compliment the lady wearing it, is romantic and endearing to most women. This combined with the light, tinkling piano accompaniment and soft-focus filming makes theadvertisement an attractive one. Then we have the newspaper and magazine advertisements, invibrant color, interesting graphics and witty slogans. Take a look at most cosmetic advertisementslike Maybelline or Cover girl, where the page is attractively splashed with the newest colors themanufacturer has come up with a pretty, lively girl caught in mid-laughter. Therefore, advertisements today are generally interesting due to the visual and sound effects made possible yadvanced technology in the various mediums of print, sound and film, and a little imagination,especially when rival companies try their best to attract consumers and so try to advertise better. Are they useless? Not necessarily. In many ways advertisements help to keep the cost of most publications low so that we can afford them quite easily. This applies in the case of our dailynewspaper â€Å"The Straits Times†, the Sunday â€Å"Asia Magazine†, the popular â€Å"Readers Digest† andespecially the publication we are all familiar with, our respective school magazines. Theadvertisers pay to advertise and this payment subsidizes publishing cost so that we pay less thanwhat we might otherwise have to pay. Advertisements also help to ease our boredom sometimes. How many times have people been roused out of a bored stupor once they see an interestingadvertisement on a billboard or bus or when lazily flicking through a magazine? Also,advertisements either interesting or otherwise, especially of otherwise, do promote conversationamong friends when they discuss them, how an advertisement is so silly, or another is unusual andimaginative and yet another is introducing an interesting and attractive product which might beworth buying. This then brings us to the last point. Are advertisements misleading? One of their uses is that they inform us as to what is available on the market, but is this informationwholly true? Their main function is to attract buyers so naturally, only certain details regarding a product are highlighted while others are not provided at all. We are made to believe that a productis long-lasting, worthwhile, multi-purpose and bound to give us that happiness we cannot findelsewhere. Perfume advertisements promise to bring the opposite sex falling at one’s feet,dictionary and encyclopedia advertisements promise to give us all the wisdom and knowledge inthe world, cosmetic advertisement for â€Å"Ponderosa Steak Salad Restaurant† promises juicy andtender steak and delicious salad. I have eaten there and found the steak to be of very low quality,for a very high price, but the salad was everything the advertisement led me to believe. conclusion:So in conclusion, I would say that modernAdvertisements are boring, unless and oftenmisleading. †

Stereo Types Essay -- essays research papers

Stereotypes â€Å"What do you expect form a blonde?† â€Å" A woman’s place is in the kitchen†, â€Å" Look at the jewelry he’s wearing, he’s probably a drug dealer† How many times have we heard statements such as these? It is such statements along with numerous others, which have caused our society to isolate and stereotype every individual based on past or previous experiences. To categorize individuals or a group according to an oversimplified standardized image or idea is to stereotype. When we stereotype, it affects our ability to understand and accept individuals and various groups of people for who they are. Women, Police Officers and various ethnic groups are among many who are stereotyped. In the early 1800’s, women were recognized as â€Å"homemakers†. However, as times changed they began to feel the need to become independent. As a result, women are now frequently stereotyped more than ever, especially in the business environment. Men are accustomed to women acquiring positions that require a â€Å"feminine touch† such as, nurses, secretaries, school teachers or other clerical positions. Therefore, when a woman acquires a position that puts her in higher authority, such as a role as a Vice President or CEO of a company, she is instantly stereotyped as feeling the need to be dominant. Women are also stereotyped by what they wear. For example, if a woman is wearing an outfit that is tight fitting or wearing a mini skirt, she is misconstrued as being too promiscuous.   Ã‚  Ã‚  &n...

The Lost Generation

Both Remarque’s â€Å"All Quiet on the Western Front† and Hemingway’s â€Å"The Sun Also Rises† relate to the theme of hopelessness during the lost generation. Remarque’s story is set during the war from a younger German soldier, Paul, through him the suffering and difficulties are presented as fruitless and with out a main goal to look forward to when they return home. Throughout the military travels of the younger soldiers like Paul, Remarque’s view on wars disadvantages on people are clearly stated through the eyes of Paul. Towards the end of his life, he grows happy to die and is glad to pass away from all the pain emotionally and physically he and his comrades had to endure during the battle. Carrying on through the book is the sense of empty hopelessness that nothing will become good and there is nothing to look forward to after their arrival home. On the other side, Hemingway’s older veteran characters, Jake and Brett, play the role of two empty people who are looking for direction in life after the devastating war. Jake however becomes a redeemable character through his journey to overcome his psychological and physical damage from the war and gains sympathy. However Brett does not earn any more respect or accomplishes any growth in overcoming her war wounds. This takes its own path in the end when Jake moves on from Brett’s taunting attitudes and starts to gain his balance in life again. Hemingway’s hopelessness is conveyed more positively than Remarque’s critical outlook on war. Throughout both book the characters struggle with their emotional difficulties to stay attuned to their prewar lives and struggle with hope for the future. However Hemingway takes the path of a more positive ending while Remarque creates a happy doom for his brave, suffering characters. There are many parallels between the characters in each book enough though the themes and perspectives are entirely different. The main point serves the same purpose, whereas the lost generation was hopeless unless they rarely saw a glimpse of the future after recovery. The tone of the overall book has an almost empty and predictable attitude about it, the men have no hope for themselves, and they do not convey a sense of need to get home or to survive but merely to continue to take orders until the end. The hopelessness conveyed by the characters in â€Å"All Quiet on the Western Front† is the kind of hopelessness when you know you cannot personally change the outcome of your fate knowing the future results in death. Most of the reality of the brutal war is exposed through battles or bluntly stated by another distraught soldier. A sense of urgency is not present when knowing that at any moment a comrade could be returning with â€Å"screams of intolerable pain. [Knowing] every day that he can live will be howling [with] torture† (72). The lack of urgency communicates that death is a causal event during war and the witnesses are used to the terrible sight of mangled or dead bodies. Some even accept that they will one day become like those they see in pain and fear life over death. â€Å"Every face can be read† on the appearance of each soldier who knows they are subject to the â€Å"embrace† of â€Å"the front† (53). Faces can easily be read because the same fate awaits all the soldiers, death and no hope. The characters see no future and are trudging along in an empty cycle. The circle is completed with unfilled desires to keep living when the discovery of Paul with â€Å"his face [of calm expression] as though almost glad the end had come† establishes that he was happy to leave pain, suffering and damaged forthcoming opportunities to a peaceful afterlife (296). The lost generation shared a â€Å"common fate [which] ruined [them] for everything† upcoming in the future to better their lives such as a family or a job offer as mentioned by various characters but created disappointment at the realization their dreams would not come true. This contributed to the plummeting feelings the lost generation carried with them. Hemingway disguises his characters want for redemption and amount of hopelessness they feel. The book has a more up beat consistency than â€Å"All Quiet on the Western Front† and more is said in what the Jake is not saying than what he and Brett bluntly state. Brett cannot be with Jake because she would â€Å"tromper† or commit adultery since Jake cannot satisfy her needs sexually (62). Instead Jake secretively takes a prostitute out to dinner but ends up dumping her on his friends while he leaves with Brett. Jake did not sleep with the prostitute, Georgette, because he felt ashamed and helpless about his physical injury from the war. He does not feel man enough to sleep with a prostitute, he feels discouraged about his future plans and ability to gain happiness as part of the lost generation. To fill the void opened from war, Jake, Brett and their comrades drink to escape their persisting troubles and pains. Jake has a miserable life and to make it better he finds it easier to get drunk and not fix his problems. â€Å" ‘Don’t get drunk, Jake,’ she [Brett] said. ‘You don’t have to. ’†¦ ‘Don’t,’ she said. You’ll be alright. ’† Brett reassures Jake (245). The pain and emptiness ceases with alcohol and distracts from the wars wounds. Contrasting to Paul and the other lost generation soldiers in â€Å"All Quiet on the Western Front†, Jake proves he is able to redeem himself and looks to the future. Ja ke uses religion as a parallel to his emotional stability. When starting out Jake was not religious and just went through the movements of going to church and â€Å"being a good Catholic†, however as he progresses he finds that he should care more about religion and has a want to be more involved. The parallel of him wanting to be more involved is when he breaks away from Brett and starts off new; and for the first time believes in his future after he returned from the war. Jake’s break through occurred when he â€Å"stoop up, gripped with [his] toes on the edge of the raft as it tipped with [his] weight, and dove cleanly and deeply, to come up through the lightening water, blew the salt water out of [his] head, and swam slowly and steadily to shore† (242). As Jake comes out of the water, he symbolizes a baptism and the rebirth of himself into a more understanding and less negative man. Along with becoming less frightened of the future Jake was able to let go of Brett and her ability to draw men in. He finally cleansed himself of her and his past troubles and looks to days ahead. Rarely does Jake interact with a genuine character, more often does he associates with deceptive, greedy, manipulative or mean people of the lost generation. The main character that is sympathetic is Jake, he battles the most with his physical injury and because of that, Brett puts him through emotional misery. Even as Brett â€Å"kissed [Jake he] could tell she was thinking of something else† and finally understood that she just used him for her own personal benefit (245). After his â€Å"baptism† Jake was close to moving on from Brett and almost did until she pulled him back in again. The fact that Brett is thinking about someone else is the last straw for Jake and he is done with her. From this kiss on, Jake is cold and a little immature towards Brett. This signifies his final connection with her emotionally and he takes steps to begin a new life. Brett consciously talks bout her other men with Jake while she knows how he feels about her. She almost flaunts them in front of Jake by complimenting them saying â€Å"he’s my sort of thing† (247). Brett is attracted to the bad boys who show her attention but aren’t controlling. She disregards Jake as a candidate for her commitment and love since he cannot satisfy her sexually; she only uses him emotionally t hen ditches him when a better offer comes along. She is aware she cannot be with him and it hurts him to see her go off with men, however she does nothing to change this. She even goes as far as to bring the men over to Jake’s place to have a drink. Because of her blatant disrespect for anyone but herself she is not a redeemable character and no sympathy is given to her. Jake is the only character that deserves sympathy while Brett does not even deserve respect from Jake. Similar to sympathy, Jake becomes a redeemable character towards the end of his journey with Brett after the war. He clearly stands opposed to Brett who is neither sympathetic nor redeemable. During Jake’s baptism and revelation, he proves to want to redeem himself, if not to others at least to himself. He is aware that he is not the most religious man but tries to convince himself otherwise to morally feel better. Jake is Catholic and by the end of the book becomes more religious and understands the meaning of religion rather than just going through the motions at church. He values the importance of God when Brett states she does not really care for him or religion since it’s a waste of her time. Jake at least holds on to that the whole book and increases his religious activities and symbolism towards the end. Not only does Jake morally and mentally redeem himself but he also redeems his time wasted on Brett. One of their last interactions Jake unmistakably communicates his annoyance and irritation with Brett, â€Å" ‘You like to eat, don’t you? ’ she said. ‘Yes,’ I said. ‘I like to do a lot of things. ’ â€Å" (250). Jake becomes fed up with Brett’s constant lack of acknowledgement that he is always there for her and not some one to use when her love life is not thriving. He grows tired of constant games and realizes there is nothing left for them together. After more small talk is exchanged between the two, Jake is ready to let her go for good and finally gains enough confidence that everything will be okay with out Brett. Brett tries to make herself sound more appealing to Jake by explaining, â€Å"it makes one feel rather good deciding not to be a bitch† (249). Other than making the decision to not be a bitch, Brett makes no other attempt to redeem herself or acknowledge that she played with Jake’s feelings and ruined part of his life for holding on to him for such a long time. She cannot get over her self absorption to realize she messes with men for her own benefit whether it be money or sex, and doesn’t care who she hurts along the way, mainly Jake. There is no evidence that she is a redeemable, sympathetic or a caring character. Although she has issues because she, too, is considered the lost generation, that does not give her the right to act above everyone else and hurt Jake. Jake also traumatized by the war does not use women to make Brett jealous or ever hurts her. He is always there when he is needed to support her dramatic lifestyle. Brett has no compassion for anyone but herself therefore making her unredeemable and Jake redeemable. Although each stories have their differences in almost all aspects there is one overall main point: the lost generation was hopeless and it was a difficult time for those people. Each book expresses the same bigger picture but is differently executed. Jake’s tone which represents the overall feel of the book communicates the idea of a ghostly and missing man looking for a happier path in life to escape his sadness and pain. He rarely finds little pleasures and mostly describes scenes as dark or dark imagery, only a few times is light mentioned when redemption or renewal of a character is occurring. Paul’s description of the war gives off a more pessimistic tone as he always comes back to the idea that the lost generation has nothing to return to at home. However he finds simple pleasures more enjoyable and tries to make the most of them. Both characters portray a sense of despair and loss of direction in life but differently executed. Hemingway chooses to exhibit his characters as striving to change their lives while Remarque’s turns negatively towards death and meaninglessness. Hemingway does not refer to the war but instead barely mentions it or Jake will see military like actions between people symbolizing the war and the lost generation. The fact that Hemingway does not mention the war, yet the book is about war, further proves that in Hemingway’s writing, what is not being said is more important. The tone is important to both novels to relay the same message but entirely different outcomes and themes. The lost generation was a sad hopeless group of veterans who, if not killed, had to aimlessly go through life feeling like there was no purpose or they didn’t belong. Hemingway and Remarque’s classic novels illustrate the hard times during and after the war and the many similarities that are present.

English Rhetoric Essay

I find it really rewarding to be in the medical practice. Choosing to care for patients, for people who are unable to take care of themselves or lack the knowledge on how to get over their own sickness is something that nurses can be proud of. To care for someone you don’t even know is a profession that is suppose to encourage people to join in medical profession. To ease the pain of cancer patients should serve as an incentive for nurses to help them combat such disease. However, in the 1report released by the America’s AIDS Commission, nursing shortfall points to the state’s funding failure. The report is trying to point out that there has been financial deficiency in nursing education which is the reason why the state is somehow hard up in combating the AIDS epidemic. The report which says’ â€Å"federal funding for nursing education has remained constant instead of increasing†, and â€Å"financial aid for nursing education is a patchwork for scholarships†¦Ã¢â‚¬  seem to be less reliable. There were no data to support the statement. There were no survey results, no research and study figures to prove that the state’s funding failure is the main reason for the continuing decline of the supply of nurses. The report failed to look into the other reasons for the shortfall-cultural and social issues could be reasons. It could be that the younger generation of America is more interested in careers related to finance and marketing. It could be that the entertainment and tourism industry has better advertising technique in encouraging students to be part of the profession. Yes, financial concerns could have been a factor but to prove it right, there should be figures to support the argument.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   With regards to the nurses’ knowledge and skills on the care for AIDS patients, the same article, â€Å"AIDS Update†, points to the need of nurses of 2â€Å"continued updating about the disease.† The report made its point-adequate information and continued education about AIDS. It is just that the recommendations seem to be redundant to get to the main point. The first recommendation says â€Å"the health care community mount a coordinated effort to ensure that all its members are adequately informed about AIDS†. The other recommendations call for the health care providers, professional organizations, hospitals and other health care facilities and nursing organizations. If the reader has to analyze the statements, they could be sum up into the first recommendation, thus seemingly made one recommendation. If the author is trying to point out there are many ways as solutions to what they call â€Å"knowledge gap†, I found only one base on my analysis on the article.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In the article entitled â€Å"Patient Teaching: Food Safety Tips†, a July issue of the Nursing Journal, I found a simple yet practical food safety tips for AIDS Patients. The tips are presented on the nurses’ perspective but point to the do-it-yourself instructions for patients. Instructional materials must as clear and concise as this one. The patients themselves can understand and follow the instructions with the nurse’ minimal supervision. This way, the AIDS patients are encouraged to care for themselves. Their morale and self-esteem could at least be lifted because they will realize that they can do something to fight against their disease. They could at least prove that they are not that of much burden to their nurses since there are things that they can do for themselves. What was so striking in this article is that the author has paid attention to the anticipated questions of the reader. The use of the if–and-then sentences has been used to answer such anticipated questions. The use of the word â€Å"should† on every instruction was so important to denote that such action is required. It also means that the instructions offer no alternatives to it. Also, that it must be followed to the least detail, no more no less.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   AIDS patients and HIV positive individuals deserve care not only by their nurses and doctors but also from the community. In fact, they need extra care because of their special conditions. They are prone to emotional distress, frustrations and self-pity. They are more likely to be loners and hesitate to associate themselves with others. These are the reasons why they need support from the people around them. This is the only way they can have the courage to go on with their lives. It helps when someone in the group of these patients go out into the world to campaign for support and to disseminate information about the disease. It matters to people that facts would come from someone who have experienced or is experiencing the same disease. If a well-known or respected individual speaks of AIDS, he could somehow catch attention and his testimony could somehow be credible to people. When Earvin Johnson decided to be part of this campaign, there arouse certain level of energy from the victims. Solomon Herbert said, 3â€Å"Johnson opted to retire from basketball†¦and decided to use this opportunity to help others rather than maintain a low profile about his condition.† Whether we like it or not, it is not common to person to strive for something without inspiration. It is but common to look up to somebody for role model, for inspiration. Johnson has won the hearts of many, not only the AIDS victims but also the possible victims-the younger generation. â€Å"I decided to do the book because education-especially for young people is our best weapon in the battle against AIDS† (Johnson). Helping is a matter of giving time and inspiration for the victims. Money doesn’t matter much, rather emotional investment is of much importance the way Johnson and the other did. Caring for AIDS victim doesn’t have to be in way that someone should not be in a way that they will feel that you pity them. Caring, like Johnson did, has to focus more on time. Like Johnson, investment has to be on emotional aspect, not on financial. Like Johnson who has shared his talents, his energy and love for others, AIDS victims and non-victims must have the spirit of sharing. It pays to invest more on love for others rather than for material investments for yourself because it investing on love is more profitable. Like Johnson, people have loved him not merely because of basketball but because of the heart he has for the young ones and the people, who like him is an AIDS victim. REFERENCES Herbert, Solomon J., Magic Johnson: He’s Got Heart, Black Collegian Sep/Oct92 Vol.23 Issue 1, page84, 5p, 2c A.I.D.S Update, More Nurses Needed, Says the President’s A.I.D.S. Commission, Nursing88, May Issue, pages 30-31 A.I.D.S. Update, Patient Teaching: Food Safety Tips, Nursing93, July issue, page 22